War is ninety percent information.
– Napoleon Bonaparte
The famous French General didn’t even live into this information age, but he clearly understood what is it that required to have military success. When you’re battling for a competitive advantage in business, data visualization can be equally critical to your success. In fact, you have to see what is it that you’re doing – in advance.
What that Data visualization is? What can it do? Can you skip this process? sure! There’s a distinct disconnect between what it is we mean to deliver and what actually end up being delivered. If a picture is worth a thousand words, the data visualization is worth at least a million. Does that ring a bell?
What do they say about Data Visualization? Yes, they say it’s your secret weapon in storytelling and persuasion to get the job done. My life started being a communications professional. Getting your message across effectively, storytelling the only way to get the job done. I know, I heard you saying that. No, no, you gotta be kidding me!
What does it take to see the future? This is it! The world is over supplied with data and information, visualizations are the only way to break through what is not needed, tell your story, and persuade people to action. Raw statistics can’t give you insights. If you’re showing in context, whether with a simple chart or more creatively in an interactive form, is the future of sharing information.
Visualizations help people see things that were not obvious to them before. Visualizations are the universal message to share ideas with others. It lets people ask others, “Do you see what I see?” And does provide answers to “What would happen if we made an adjustment to that area?”
Knowledge is power, but to make your knowledge of data actually powerful, you have to be able to display your findings in a coherent, compelling way. That’s where data visualization comes into play. With more data available than ever before, opportunities are getting even bigger.
Did you like it? Good bye.